93.5 Red FM partners another superhit in the making, Heroine, by UTV Motion Pictures. Halkat Jawani, the first track from the movie, made its debut on Red FM yesterday.
This racy Sunidhi Chauhan number had created quite an anticipation, and the radio release is living up to it; says Ms. Nisha Narayanan, Senior V.P., Programming and Projects, “Red FM is a ‘superhits’ music station, and such songs are a perfect fit for our programming criteria of music premieres. Further, we’re glad to be the exclusive radio partner to Heroine. Being a Madhur Bhandarkar movie, it is much hyped already, and is expected to carry the mass appeal and attitude to match with his brand of cinema.”
93.5 Red FM is the only radio network which has broken the soundtrack. Halkat Jawani premiered simultaneously on 18 Red FM stations across the country, with some unprecedented back to back play-outs on popular demand.
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