04 February 2023 17:12

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14 Healthcare Creative Leaders Will Judge Health Awards in NYC

NYF Health Launches Episode 1 of "Executive Jury Sit Down" hosted by Adam Hessel, Executive Jury President/Ogilvy Health CCO

The New York Festivals Health Awards announced the 2023 Executive Jury, a brain trust of some of the most respected thought-leaders within the healthcare space, will gather together to judge and honor the best work within the industry.

This year, the newly rebranded NYF Health Awards will resume face-to-face live Executive Jury sessions with some of healthcare's most innovative creatives from top-tier healthcare agencies. The 2023 jury panel is populated with award-winning highly esteemed creative leaders whose teams are responsible for some of the most groundbreaking work within healthcare/pharmaceutical advertising.

Adam Hessel, Chief Creative Officer for Ogilvy Health New York will preside over the live judging panel. He brings years of creative leadership experience and a 360-degree perspective of work in the pharma, health, and wellness arenas. Adam has been an integral figure in the evolution of what creative looks like in the healthcare space. His history of award-winning work has garnered many of the industry's top awards with Adam himself recently being internationally ranked #1 by Lürzer's Archive.

Together, without distraction the Executive Jury will thoughtfully judge work from both healthcare and pharma categories that have achieved shortlist status as judged by the online Grand Jury. The Live Executive Jury sessions will take place in April in New York City.

"2023's NYF Health Executive Jury are recognized for their exceptional reputation and world-renowned award-winning work," said Scott Rose, President, New York Festivals Advertising Awards Competitions.  "Their years of leadership experience and discerning creative perspective guarantee that all campaigns will be judged fairly and with consideration assuring that only the most deserving work will be honored and celebrated with an NYF Health trophy."

"Our Executive Jury is made up of some of the most talented, experienced and highly-awarded people in the industry. As a team, we'll be working together to not only evaluate this year's submissions for quality, impact and creativity, but we share a dual purpose in our aim to help NY Festivals set the bar for what excellence looks like across the spectrum of health, wellness and pharmaceuticals. This is the show to watch this year."-Adam Hessel, Chief Creative Officer, Ogilvy Health New York/2023 NYF Health Awards Executive Jury President

 2023 LIVE NYF Health Awards Executive Jury

 *   Executive Jury President: Adam Hessel, Chief Creative Officer, Ogilvy Health New York

  *   Bruno Abner, EVP, Chief Creative Officer, FCB McCann Health New Jersey

  *   Jon Chapman, Chief Creative Officer, BBDO Health

  *   Kathy Delaney, Global Chief Creative Officer, Saatchi Wellness/Publicis Health

  *   Collette Douaihy, Global Chief Creative Officer, Dentsu Health

  *   Amy Fortunato, VP, Group Creative Director, Klick Health

  *   Tim Hawkey, Chief Creative Officer, Area 23

  *   Tim Jones, Chief Creative Officer (Pharma), Grey

  *   Marty Martinez, Chief Creative Officer, Tank USA/Canada/UK

  *   Kathleen Nanda, Chief Creative Officer, FCB Health

  *   Susan Perlbachs, Chief Creative Officer, Eversana Intouch

  *   Roger Stephens, Group Creative Director, McCann Health NY

  *   Shamel Washington, Associate Creative Director - Health Equity, Deloitte Digital

  · Aleisia Wright, Healthcare Managing Director, Lippe Taylor

View the 2023 Executive Jury and bios HERE.

NYF shines a spotlight on some of the 2023 NYF Health Executive Jury in the new interview series, "Executive Jury Sit Down," featuring Ogilvy Health New York's Chief Creative Officer, Adam Hessel and 5 creative leaders recruited for the 2023 panel.  Within the series "Executive Jury Sit Down" Adam and the jury engage in a lively conversation that includes the evolving healthcare advertising industry, creative healthy momentum within the industry, and their thoughts regarding Dr. Google.  Panelists include Bruno Abner - EVP, CCO at McCann Health NJ, Jon Chapman - CCO, Health at BBDO New York, Tim Jones - Chief Creative Officer (Pharma) at Grey, Susan Perlbachs - CCO at Eversana Intouch, and Roger Stephens - Group Creative Director at McCann Health NY.

View the latest episode of "Executive Jury Sit Down - Dr. Google" 

In addition to selecting the Best of Show, Gold, Silver, and Bronze award-winning work, the Executive Jury will judge and determine the 2023 Student Health Challenge winning entry. The jury panel will review the social campaign entries created by students based on a brief for A Walk on Water-a non-profit organization dedicated to honoring athletes with unique needs through surf therapy. During this session, the Executive Jury will award the top-scoring entry that merits an NYF Health Awards trophy, and a highly coveted paid internship with Ogilvy Health New York.

The Executive Jury and Grand Jury's extensive industry experience and global view of the healthcare industry's creative work ensure that all entries submitted will be thoughtfully reviewed with both consideration and respect for the work.

The deadline to enter the NYF Health Awards is March 3rd, 2023. For more information on the 2023 NYF Health competition and to enter, visit: HERE. For more information and to review the Student Health Challenge brief, visit Student Categories.

One of the largest literary festivals in India, Mathrubhumi is gearing up for the fourth edition on Feb 2-5, 2023 in Thiruvananthapuram, the capital city of Kerala.

The fourth edition of MBIFL under the theme “Shadows of history, Lights of the future” makes a comeback at a fitting time as Mathrubhumi celebrates its centenary year. At this time, this festival becomes a contemplative platform to examine a journey emerging from the shadows and reaching the light. The shadows being the experiences, the learnings and the realities of the past while the light being the illuminative wisdom and imagination guiding humankind with new ideas and perspectives to the future through literature, art and culture, politics, technology, science, gender and more. This edition of the festival will host close to 500 speakers and performers from across India and overseas.

Started in the year 2018, Mathrubhumi International Festival of Letters is a celebration of letters and ideas. After 3 successful editions in 2018, 19 & 20, the festival was put on hold as the world came to a standstill in the grips of a devastating pandemic.

MBIFL is organised by Mathrubhumi, which is one of the largest media groups in India. This edition is special to us mainly for two reasons: One, Mathrubhumi is celebrating its 100 years, a special milestone for a media group which has played a considerable role in the socio-cultural and linguistic evolution of the place and its people. Two, we all are coming together after the lockdown years.Today, Mathrubhumi has undoubtedly become a byword for excellence with a leading Malayalam daily (16 editions), a popular FM channel with 7 stations, over 7 best-selling publications, 2 top-rated television channels and an online news portal.

MBIFL has brought together and hosted over 1,200 speakers in the last three editions, and it is a matter of pride that MBIFL is one of the largest and best loved festivals in Southeast Asia.

Mathrubhumi has always believed that literature has a major impact on the development of a society. This was the inspiration behind MBIFL, a first-of-its-kind literary fest in South India.

From a confluence of minds from ‘known lands and unheard voices’ through ‘shrinking spaces and transcending letters’, this year, we take a holistic look around us—literature, science, nature, society, business, health, social change, innovation and ideas—and explore how Rewind will help us in our Forward journey towards the ‘lights of future’, learning from the ‘shadows of history’.

This year’s speakers include Nobel-laureate Abdulrazak Gurnah, Booker-winner Shehan Karunatilaka, Booker Shortlists, Colum McCann and Nadifa Muhammed, Icelandic novelist and lyricist Sjon, and all the leading Indian writers.

This record milestone comes just three years after crossing 10 million subscribers in 2019

Dec’22: Earlier this year, Aaj Tak became the first news channel globally to cross 50 million subscribers. Ms. Kalli Purie, Vice Chairperson, India Today Group, met Mr. Gautam Anand, Managing Director of APAC - YouTube, in Singapore to commemorate the special achievement.

“Thank you so much, YouTube! This is just amazing. The team is already planning its way to 100 million so YouTube had better start designing the next button,” Ms Purie quipped to Mr Anand. “Trust has always been the foundation for audience engagement at AajTak. It’s no different with our YouTube channel, but on a much wider scale with hundreds of videos getting uploaded every day. We place equal emphasis on having new audiences discover our channel while ensuring loyal viewers revisit, and invest in figuring out what works on YouTube – whether this is a nuanced understanding of thumbnails or producing hero content frequently.”

Aaj Tak started its digital journey by launching its YouTube channel in the year 2009, and started streaming news live on YouTube for the first time in 2017. The massive popularity gained by the channel subsequently led to its Diamond play button from YouTube in 2019 for crossing 10 million subscribers. Now, just three years later, Aaj Tak is the first news channel to reach 50 million subscribers on YouTube.

Watch the special presentation  https://www.youtube.com/shorts/4sQGiVA_CeU 

“Constant experimentation with new formats like Shorts and investment into our Community page has really paid off, and consistently breaking stories has helped create a very loyal fanbase,” explained Ms. Purie. “Events like the Presidential Elections of 2022, Solar Eclipse and the Cricket World Cup just kept encouraging us to do better and better.”

YouTube has been at the forefront of India's mobile revolution, by powering the content and creator ecosystem and by propelling the massive upsurge of video streaming in the world's largest democracy. AajTak has also fast evolved its offering to meet new consumer needs, with the introduction of Shorts, and other constantly emerging insights on LIVE Streams. The channel now has a universe of committed audiences across TV, web, app and social platforms through compelling storytelling that’s tailored to individual platforms.

This milestone is testimony to Aaj Tak’s sharpened channel strategy that has contributed to increased subscriptions and enabled engagement with wider audiences.

Mr Upendrra Rai led upcoming National Hindi News Channel Bharat Express has appointed Mr Nishant Mishra as ‘Marketing Head’ before its official launch.

In his new role, he will be closely working with the management for the launch of the channel and create successful brand strategy, curate content-led events & IP’s, strategic alliances and customized brand solutions for the channel.

Prior to joining Bharat Express, Nishant played a crucial role in the successful launch of Bharat24 and channel’s other marketing initiatives in his national role. In his career spanning over 15 years, Nishant has worked with leading media brands like TV Today, TV18, Zee and iTV Network.

Commenting on his appointment, Mr Nishant Mishra said, “Launch is the most exciting and thrilling phase of a media brand. I am privileged to have this opportunity and look forward to working with the incredible and seasoned team of professionals already at Bharat Express”.

Mr Upendrra Rai, CMD & Editor-in-Chief, Bharat Express, said, “As the channel is gearing up for its official launch on 1st February 2023, we have made a slew of senior-level appointments in critical roles. Nishant’s appointment will add more heft to our remarkable team at the channel and I am confident that Bharat Express will benefit from Nishant’s rich experience”.

Commenting on the appointment, Mr Varun Kohli, CEO, Bharat Express said, “Having worked with Nishant before, I have witnessed Nishant’s growth as a marketing professional. I have always admired his solution-based and result-oriented approach which will further bolster our growth plans for Bharat Express”.

Business Today's Market Today page offers unmatched coverage of stock markets both during and after market hours.

From complete stock data to brokerage reports and stock stories to market perspectives, the Market Today page is a one-stop shop for both momentum and long-term investors. It has pages of complete details of 4,000 companies that are listed on Indian bourses.

The Hot Stocks' section will give instant information about the stocks that have been piquing investor interest, both on buy and sell sides.

There's BT TV too, where market experts share their predictions for the stock markets' movement.

The Trending Stocks' section is all about every stock that saw major movement on that particular trading day. The IPO corner will give an insight into every detail of the upcoming IPOs, be it listing date or price band, or anything else associated with the IPO.

The Crypto Today section encapsulates prices of all the important cryptocurrencies and news related to their gyrations. Market Shorts' section is the text-light and graphic-heavy part of the page that has easy-to-swipe market-related stories on specific stocks that are in news. Spotlight section is all about the policy-related news that could either spell boom or doom for specific sectors or stocks.

With movement of global indices having a bearing on their Indian counterparts, the Global Markets' section captures all the important happenings from overseas markets. Commodities' section has news about precious metals, industrial metals, crude etc., The Bonds' section has all the news associated with the debt instruments.

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