26 September 2022 07:39

MediAvataar's News Desk

MediAvataar's News Desk

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Starting in February 2023, Sofia Wadensjö Karén will be the new program director at Sveriges Radio. Sofia comes most recently from her position as CEO at Utbildningsradion. Sofia replaces Björn Löfdahl, who continues as acting CEO at Sveriges Radio.

In Sofia Wadensjö Karén, Sveriges Radio gets a new program director with an exciting background and an external perspective. Sofia is a very knowledgeable and committed leader with a proven passion for good journalism and with a drive and an ability to achieve change that few possess. I am so happy that she now chooses to come to us at Sveriges Radio. She will be a great force in our company management and a perfect new program director to have by my side, says Sveriges Radio's CEO Cilla Benkö .

Sofia Wadensjö Karén has a broad and solid journalistic background with experience from both the daytime and evening press as well as magazines and in recent years also radio and television. Over the years, she has held several leading journalistic roles, including as feature manager at Aftonbladet, editor-in-chief of Tidningen Vi and CEO of Vi Media, and most recently as CEO of Utbildningsradion. Sofia Wadensjö Karén has also held a number of positions of trust in the media industry. In the years 2016–2018, for example, she was chairman of the board for Utgivarna, for many years she sat on the jury for the Stora Journalistpriset and since a couple of years ago she is the chairman of the media ethics management body (Mefo). In 2017, she received Sveriges Tidskrifter's Grand Prix, among other things, with the justification that she"inspires by fighting for free, independent journalism with high credibility" .

My entire professional life has revolved around protecting and developing good journalism, ensuring high quality at all levels and working for a strong and creative corporate culture. Now, together with all of the radio's proven skilled employees, I want to take the next step to further strengthen and develop the radio offering for the future. My time at UR has been fantastic, few roles can compete with what I do today, but the one as program director for Sveriges Radio was impossible to turn down. For me personally, it feels incredibly meaningful to be part of - and contribute to - Sveriges Radio's important mission, says incoming program director Sofia Wadensjö Karén .

Björn Löfdahl continues in the role of acting CEO at Sveriges Radio. During the autumn of 2022, in addition to being program director, he will, among other things, be responsible for reorganizing the management of the program unit at Sveriges Radio.

Björn Löfdahl's long time as program director at Sveriges Radio has been characterized by a solid knowledge of Sveriges Radio and journalism, a steady stream of ideas, passion and commitment. I will miss him enormously in that role but am very happy that he will remain at the company for a while longer, says Cilla Benkö.  

After February 2023, Björn Löfdahl will have a changed role, then as acting CEO at Sveriges Radio with special responsibility for company-wide projects.

After fifteen years in the role of program director, I feel it is time to hand over the baton. I will now focus on implementing the change in the program unit's management team, which Sofia will then take on. I look forward to working with her when she starts with us. Being program director with us is a fantastic job with many knowledgeable and fun colleagues and I wish her the best of luck, says Björn Löfdahl .

Björn Löfdahl will remain in the company management until Sofia Wadensjö Karén starts at Sveriges Radio in mid-February 2023.

The company aims to target the $100 Bn digital services opportunity at the intersection of marketing & technology

After 23 years as founder of Webchutney, one of India’s top digital agencies, Sidharth Rao is starting up again. In his new venture, he is joined by Madhu Sudhan, a serial entrepreneur himself, with expertise in leading growth at technology start-ups. Punt’s founders believe that there is a $100 Bn opportunity that’s not being correctly addressed at this moment in time - an industry whose incumbents are either IT services firms handicapped without complete marketing context or traditional advertising networks who’re currently playing catch up through inorganic buy-out strategies.

On their new start, Sidharth said “Back in ‘99, I saw the need for brands to shift towards digital, maybe a tad too early, and decided to start one of the first digital agencies in India. Today, I get a constant sense of deja-vu while watching agencies not able to fully grasp the urgency with which they need to build their marketing technology services stack. Digital advertising surpassing TV spends across the world is the end of an era. But it’s also the beginning of a complex and constantly changing one, with the mar-tech landscape gaining significance. I do believe that given the complexity that brands face, we’re about to see a giant wave of large scale mar-tech service providers built out of India. And with Punt, we want to get a serious head-start.”

Madhu Sudhan adds, “Marketers are dealing with an increasingly complex set of products in their sales & marketing stacks to drive acquisition and retention. Most products are point solutions that specifically solve for analytics, attribution, communication, intelligence, automation, enablement and engagement. Quite often, marketers do not build the skills in house to leverage these products to their fullest extent or to ensure they work well with all the other products they are using. This leads to a dual problem - poor outcomes for the marketer and churn for the product provider. Punt will address this problem by building specialist skills to ensure brands can identify and implement the right products and drive outcomes with optimal utilization of the mar-tech stack they have chosen.”

Much like in the 80s-90s, when the ITES wave created gigantic opportunities for India, and saw the emergence of large technology services firms, Sidharth and Madhu believe that the internet industry is at the cusp of a new era - an era where technology is penetrating deep into marketing teams and creates a need for specialist skills to succeed. The company aims to be a specialist partner helping clients with their sales & marketing stacks with both new age SaaS partners and the large cloud platforms of Google, Adobe & Salesforce. Punt’s ambitions include servicing the North American/UK/ Middle East markets with delivery from India.

 

Successfully redefining the Hindi news genre with unique and first of its kind content formats, Times Now Navbharat is today reckoned as the preferred channel of 6 crore Hindi viewers. Recording a steady increase in reach and TSV week on week since its launch, Times Now Navbharat has made a big impact, marking its dominance as one of the top channels in its genre.

Augmenting its bullish growth strategy, the channel strengthens its editorial team with the appointment of Ranjit Kumar as its Senior Executive Editor. In his role, Ranjit will closely work with the channel’s editorial leadership team and spearhead the overall functionalities including output desk, assignment, news research, guest coordination, social media, and production.

A versatile and seasoned media professional with close to two decades of experience, Ranjit brings in-depth knowledge in broadcasting as a producer, editor and output operations lead. Based out of Times Now Navbharat’ s Noida office, Ranjit will report to Navika Kumar, Group Editor, Times Network and Editor-in-Chief, Times Now Navbharat.

Navika Kumar, Group Editor, Times Network and Editor-in-Chief, Times Now Navbharat said, “It is heartening and encouraging to see Times Now Navbharat’s promising growth and strong resonance with the viewers, within a year of its launch. In our constant endeavour to deliver best-in-class content to our viewers, we are bolstering our editorial team that is committed to our growth mission. We are delighted to welcome Ranjit to the team, who brings the perfect combination of knowledge and domain expertise. With his deep understanding of the Hindi Television News space and newsroom operations, I am confident Ranjit will be a valuable addition in helping us scale new heights and set new industry benchmarks.”

On his appointment, Ranjit Kumar said, “Times Now Navbharat has made a distinctive impact in the Hindi news genre with its superior content, and I am thrilled to be a part of one of the finest news teams in the country today. What sets the channel apart, is the credibility, accuracy and decisiveness it brings in its news reportage, which is a reflection of true journalism. I look forward to taking on this mantle and synergize my efforts to help the channel meet its objectives.”

Organisers of the Design in Motion Festival (DEMO) - the largest motion design festival in the world - have received 5,300 entries from more than 1,500 designers in 81 countries.

The second edition of the DEMO will take place on 6 October 2022, and will broadcast the best motion design from around the world on 5,000 digital screens in the Netherlands for 24 hours. 

The final selection of work that will be displayed by the DEMO Festival curators includes 816 entries grouped into 9 themes. The selection includes new talents, well-known designers and studios like Dirk Koy (Switzerland), ines alpha (France), Sucuk und Bratwurst (Germany), Wang & Söderström (Sweden), Yehwan Song (South Korea), BUCK Design (USA/Netherlands), Melissa Santamaría (Mexico), Hey Studio (Spain), Michiel Schuurman (Netherlands), Studio Feixen (Switzerland), PPPanik (Germany), Raman Djafari (Germany) and Hassan Rahim (USA).

Public programme and guided tours on 6 October

In the Royal Waiting Room at Amsterdam Central Station, where the first edition of DEMO took place, a public programme will be organised with in-depth talks on the motion design profession. 

The programme includes leading speakers such as Connor Campbell (UK), a motion designer known for his work for brands such as Nike, Apple and MTV, Natalia Stuyk (a video and installation artist from Spain), and 3D animation studio YONK (Netherlands) who work with Meta and the New York Times. There will also be lectures by specialists such as Sander Sturing of Studio Dumbar/DEPT® (a creative coder for the Netherlands), Yehwan Song (a web artist and designer from South Korea), and creative coder and educator Tim Rodenbröker (Germany).

Throughout the day, there will be guided tours at Amsterdam Central Station, in Rotterdam and Utrecht, where groups can visit the digital screens with a designer and get insightful explanations.

 

“Badhta Madhya Pradesh ” a conclave specially carved to discuss the development of the State, witnessed the most desirable line-up of participants that News State Madhya Pradesh is known for in its events including the heavyweights from the top political parties.

The format was strategic and was considered a mix of top personalities being grilled in one-on-one sessions by the top News State anchors.

News State Madhya Pradesh/Chhattisgarh a well stablished regional channel from the most trusted news network NEWS NATION believes in putting forth the issues related to the public in an impartial manner and the same picture was seen in its special conclave 'Badhta Madhya Pradesh. News State boldly raised the queries of the public in the form of questions before the veterans and tried to bring every answer in front of the public.

To delight the audience with top quality content, all political head honchos were present at the event that include, Chief Minister of the State, Shri Shivraj Singh Chouhan, and various other guests like, Shri Vishnu Datt Sharma BJP President Madhya Pradesh, Shri Bhupendra Singh (Cabinet Minister Madhya Pradesh, BJP), Shri Arun Yadav (Former President Congress, Madhya Pradesh), Shri Vishwas Sarang (Cabinet Minister, Madhya Pradesh BJP), Shri Jaivardhan Singh (Former Minister Congress).

Mr. Bhuwan Bhatt, Chief Business Officer, News Nation Network says, “We are happy to organize “BADHTA MADHYA PRADESH” as the title of the conclave was exactly the way state has performed in terms of its growth rate which is countries highest in the year 21-22. This special event in Bhopal generated top-notch participation and a full fledge one-to-one discussion on the future of Madhya Pradesh. The conclave was a huge success”.

 

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