ADVERTISING

I’m going to stick my neck out. Brand owners and strategists can turn complexity into advantage by putting consumer journey…
One morning recently, an impromptu discussion broke out in the office about what makes for great advertising. We discussed a…
Praveen Kenneth, Founder/ Chairman of Law & Kenneth, which was the largest and one of the most successful Independent communication…
My colleagues have created a great list of the top seven tips for digital advertising which will be discussed in…

Dentsu launches Amplifi in India

Dentsu Aegis Network has announced today the launch of Amplifi in India under the Executive Sponsorship of Kartik Iyer, President…
Media Research Users Council announced the changes in its Board post the 23rd Annual General Meeting held in Mumbai on…
Scotch-Brite & Scotchgard brands will be managed from the agency's Bangalore office 3M India has appointed Lowe Lintas to handle…
WPP announces that its wholly owned global digital agency Wunderman has acquired a majority stake in Pierry, Inc. (“Pierry”), an…
Dentsu India, the full-service communication agency from Dentsu Aegis Network, has brought in Rahul Sengupta as Chief Creative Officer. Armed…
Lenskart is a brand that is revolutionising the eyewear business in India, with a rapidly growing business that reaches out…
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