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MediAvataar's News Desk
Bharat24 presents Game Changers with Shashank Srivastava,ED Maruti Suzuki India Ltd Tonight
Watch this special episode of Game Changers with MJ featuring Mr. Shashank Srivastava,ED Maruti Suzuki India Ltd
Shashank Srivastava in his chat with Manoj Jagyasi, Chief Business Officer Bharat 24's talks about how Maruti Suzuki is ensuring road safety with its car safety features and tackling the safety perception issues.During this converstion, Shashank also gives a price indication on thier forthcoming cars Jimny and Fronx. To recollect, Maruti Suzuki showcased the Jimny and Fronx at the Auto Expo 2023 in Delhi.He also delves into BARC ratings and gives his inputs during this engrossing chat.
Don't forget to tune in tonight at 2125 hours on Bharat 24 for Game Changers with MJ featuring Mr. Shashank Srivastava,ED Maruti Suzuki India
India Today's Karnataka Roundtable: Setting the Agenda for Battle 2023
India Today’s Karnataka Roundtable 2023 brings together political heavyweights, industrialists and celebrities before the crucial state assembly polls on 10th May.
Organised by the India Today Group, country’s largest media conglomerate, the Karnataka Roundtable will be held on April 22 in Bengaluru. The roundtable will cover a wide range of topics critical to the state elections, from the resurgence of Congress to reservation politics, polarisation to corruption.
Among the speakers for the Karnataka Roundtable are Union Home Minister Amit Shah, Congress National President Mallikarjun Kharge, Chief Minister of Karnataka Basavaraj Bommai, Former Chief Minister of Karnataka and Leader of Opposition, Siddaramaiah, Congress president D K Shivakumar, Lingayat seer Basavarajendra Mrityunjaya Swami, among others.
The Roundtable will feature a host of sessions throughout the day, including ‘Karnataka Today, India Tomorrow,’ ‘The Battle for Karnataka,’ ‘Bengaluru Dreams or Dust,’ ‘Anyone for a slice of reservation,’ ‘BJP’s war for the south,’ ‘Karnataka’s war on corruption,’ ‘Namma Modi BJP’s gamechanger,’ and more.
Union Home Minister Amit Shah will kick-off the event with his take on ‘Karnataka Today, India Tomorrow’, while the Chief Minister of Karnataka, Basavaraj Bommai, will speak on ‘The Battle for Karnataka.’ Mallikarjun Kharge, the President of the Indian National Congress, will focus on ‘Victory at ‘Hand’ and D K Shivakumar, the president of Karnataka Congress, will speak on his role as ‘Karnataka’s Chanakya.’
Additionally, former Karnataka CM’s Siddaramaiah and H D Kumaraswamy will participate in discussions titled ‘Roar of a Challenger’ and ‘Kingmaker or Crown,’. Other noteworthy speakers include Pralhad Joshi, the Union Minister of Parliamentary Affairs, who will discuss ‘Namma Modi BJP’s gamechanger,’ and Tejasvi Surya, MP Lok Sabha, BJP, and Dinesh Gundu Rao, Congress MLA, who will debate on ‘Delivery Dangal: What Karnataka Wants.’ Congress’ in-charge for Karnataka, Randeep Surjewala, and Rajeev Chandrasekhar, Union Minister of State for Electronics and IT, Skill Development & Entrepreneurship, will speak on ‘Who does Karnataka trust more.’
A panel discussion titled ‘Anyone for a slice of reservation’ will feature Lingayat seer Basavarajendra Mrityunjaya Swami, Karnataka Backward Class Commission chairman, K Jayaprakash Hegde, Chairman, BJP MLA Arvind Bellad, and Congress MLA NA Harris. Capt Gopinath, Founder, Air Deccan, will speak on ‘Bengaluru Dreams or Dust?’.
Minister C. N. Ashwath Narayan, Mohammed Haris Nalapad, President of the Karnataka Pradesh Youth Congress Committee, Sowmya Reddy, MLA, Congress and Tejaswini Gowda, MLC, BJP will be part of a roundtable discussion titled ‘Youth Nataka: Hungry and Restless.’
The Kannada film industry basking in the glory of recent smash-hits like KGF-2 will celebrate its achievements in a discussion on ‘Sandalwood Soaring: Kannada Cinema’s fightback’ featuring actor and former Member of Parliament Ramya. The debate will move on to ‘BJP’s War for the South’ with K Annamalai, President of Tamil Nadu BJP and a talk on ‘Karnataka’s War on Corruption’ by Lok Ayukta, Justice B S Patil.
The India Today Group has been a custodian of excellence and credibility for over four-decades. With multiple brands and platforms, the Group has established itself as a leader in media. ITG's unwavering focus on journalistic and editorial excellence and its constant innovation has made it the Gold Standard of Journalism. The Group has continued to set the benchmark for trust, integrity, and excellence across television, publishing, digital, and other platforms.
Sony Sports Network storms Promax India Regional Awards 2023
The sports broadcaster wins big and takes home six Gold and three Silver awards across channel branding, program promotion, and open – craft categories
Sony Sports Network, India’s leading sports broadcaster, won big with six Gold and three Silver awards at the Promax India Regional Awards 2023. The third edition of the awards witnessed a staggering 24 wins by Sony Pictures Networks India out of which the sports broadcaster took nine awards home.
The platform, which recognizes the best avenues of regional entertainment, awarded Sony Sports Network with the Gold across six categories – Best Brand Image, Best Ident, Best Sports Promo, Best Entertainment Promo (above 60sec), Best Launch Campaign, and Best Copywriting. The broadcaster also received Silver across three categories – Best Promo Dubbed, Best Directing (above 60sec) and Best Promo Team.
The WWE film featuring South Superstar Karthi, alongside Drew McIntyre collected the maximum accolades for Sony Sports Network. The films for sports properties such as Non-Stop Cricket on Sony Sports Network and Roland Garros also proved their mettle at the regional entertainment awards.
Links of the winning campaign films:
WWE ft. Karthi | 100% Pure Sports Entertainment on Sony Sports Network:
French Open 2022 | Clay That Slays:
Non-Stop Cricket ft. Pankaj Tripathi & Smriti Mandhana | Sony Sports Network:
Valerie Pinto, Ahmed Aftab Naqvi and Ashwini Deshpande appointed as Jury Chairs for ABBY One Show 2023
Valerie Pinto, CEO, Weber Shandwick, Ahmed Aftab Naqvi, Global CEO & Co-founder, Gozoop and Ashwini Deshpande, Co-Founder and Director of Elephant Design, join as Jury Chair for Public Relations category, Jury Chair of Mobile Category, and Jury Chair of Design category respectively, at The ABBY One Show Awards 2023.
Valerie Pinto joins The Abby One Show Awards Jury 2023 to Chair the Public Relations category.
Valerie Pinto is one of the youngest CEOs of a leading network agency in India. She collaborates with clients to change traditional communication models towards more integrated offerings focused on campaigns, creativity, and content.
Prior to her current role, Valerie has worked at UTV Software Communication, Taj Group of Hotels and Perfect Relations.
She is a nominated member of the board of Path in India, a not-for-profit organization. A TEDx speaker, Valerie enjoys mentoring students and young PR professionals.
Interestingly, Valerie has also been a national-level athlete and is an accomplished pastry chef.
Ahmed Aftab Naqvi, Global CEO & Co-founder, Gozoop has been appointed on the Abby One Show Awards 2023 Jury to Chair the Mobile Category. Ahmed is a trailblazer of the digital realm and has been the driving force behind digital-led creativity.
As a first-generation entrepreneur, Ahmed has created one of India's leading digital companies that has worked on iconic brands like Taj Hotels, Dell, Tim Hortons, Saint Gobain, British Council, Olympic Council of Asia, BIsleri, Air India, Ola, Bata, Mashreq Bank among others.
While doing so he has helped deliver some trailblazing campaigns like #AmiKKR for Kolkatta Knight Riders, #NoPlaceLikeHome for Asian Paints, #AntiRoteDay for Dell, #NextAtAsianGames for Olympic Council of Asia, #IamPositive for GNC and #HumHongeKamyaab for NITI Aayog
Ahmed has been a jury member at Cannes, IDMA, DMA Asia, FoxGloves among others. He has had the distinction of being invited as a ‘Champion of Change’ by NITI Aayog, the policy making think-tank of the Government of India, for an interaction with Hon'ble Prime Minister of India.
Ahmed says “Abby One Show Awards are the gold standard of excellence. I am honoured to be selected as the Jury Chair for Mobile category. I look forward to awarding the best from the Indian advertising industry.”
A Sunday chef with perhaps more confidence than skills and an adventurous scuba diver, Ahmed can often be spotted breaking a few stumps on the cricket field.
Ashwini Deshpande, Co-Founder and Director of Elephant Design, joins the Abby One Show Awards 2023 Jury as Jury Chair of Design category.
Elephant is ranked as the top Design Agency by ET Brand Equity consistently for over a decade. Elephant Design was also been awarded Design House of the Year at Lexus Design Awards India & Specialist Agency of the Year by Social Samosa.
Ashwini has been on the Jury at Cannes Lions (France), The One Show (USA), Jury President at D&AD (London), New York Festival (USA), Spikes Asia (Singapore), Design for Asia (Hong Kong). and London International Awards.
Some of the international Awards won by Ashwini for Elephant Design are ReBrand100 (USA), A'Design (Italy), Worldstar (Germany), AsiaStar (Singapore).
Ashwini says “It is an absolute privilege to be judging the Design category at Abby One Show Awards. India is a unique playground for brands and consumers. I define Design as a creative way of solving a challenge. I am hoping to see great work based on real life insights that solve a challenge in a delightful way.”
The Abby Awards will be held on the 24th, 25th, and 26th of May during Goafest 2023.
Nickelodeon further strengthens its leadership with the launch of two new homegrown IPs ‘Abhimanyu Ki Alien Family’ and ‘Kanha – Morpankh Samrat’
Continues to lead the kids’ entertainment category with 31% market share
Successfully identifying white spaces with a robust content library of genre-defining IPs & innovations, the Nickelodeon franchise takes pride in leading the kids’ entertainment category as the most preferred and No. 1 kids’ entertainment destination in India for 4 consecutive years.
In a spirit to deepen engagement and connect, the pioneering kids’ network continues to rule the roost with Nick and Sonic delivering the highest reach in the kid’s category with over 29 million and 24 million in FY22-23, respectively.
In a constant endeavour to propel the kids’ category with indigenous stories that are a product of insights, creative storytelling, great animation and endearing Nicktoons such as Chikoo aur Bunty, Happy & Pinaki – The Bhoot Bandhus, Motu Patlu, Shiva, and Rudra, Nickelodeon enjoys a cumulative network share of 31% within the genre with Nick leading the category for 9 consecutive years. Further strengthening its content game and enticing kids this summer, the kids’ franchise gears up to announce the launch of two new IPs, ‘Abhimanyu Ki Alien Family’ starting 24th April 2023 from Monday to Friday at 12 noon on Nick and ‘Kanha – Morpankh Samrat’ starting end of May on Sonic.
‘Abhimanyu Ki Alien Family’, the only alien show in the kids' category, is a sci-fi comedy series based around the alien Abhimanyu and his team of three, who embark on a mission to learn about the unique cultures and ways of life on Earth. In the series, the alien team faces troubles as they try to blend in with humans in their human form, make friends, hide their identity, and overcome adverse situations and threats. ‘Kanha – Morpankh Samrat’ on the other hand is a captivating mythological series that chronicles the adventures of young Krishna and his famous tales, showcasing his journey as a son, warrior, hero, friend, and brings alive his playful and mischievous antics.
Speaking on bolstering its IP play, Nina Elavia Jaipuria, Head, Hindi Mass Entertainment and Kids TV Network, Viacom18, said, “At Nickelodeon, our understanding of kids and the whitespaces in the industry has led us to define the category and fuel its growth. As a responsible storyteller, it has always been our endeavour to deliver category-defining content that sparks imaginations, while being equally sensitive to needs of our audience. We take pride in being home to characters and IPs that have created an everlasting bond with our discerning young viewers and driven preference to the channel, making us advertisers’ favourite. Over the last decade, our long-standing leadership is a testament to Nickelodeon's unwavering commitment to delivering top-quality content that resonates with young audiences.”
Anu Sikka, Head - Creative, Content & Research, Kids TV Network, Viacom18, further added, “At Nickelodeon we have always crafted stories with love; Both the shows, Abhimanyu ki Alien Family’ and Kanha - Morpankh Samrat are centered around characters that have their own individualities, making them extremely endearing and relatable. Moreover, they tap into genres that will surely get kids excited, leaving them wanting for more. We are certain both IPs will offer our viewers unmatched entertainment this summer season."
Ashish J Thapar, Chief Executive Officer, Hi-Tech Animations Studios, said, “Our partnership with Nickelodeon is filled with creative innovation. We have always looked for new avenues to create and bring to life characters that kids can resonate, and grow up with, while the character and storytelling evolves. With Abhimanyu ki Alien Family, India gets its very first, homegrown sci-fi kids show. The show allows us to tap into a new genre and drive excitement and interest within kids. Each character is carefully designed to be extremely relatable and amiable. We are confident about the success of a concept that is new-age, and one that delivers an experience that is new to the kids’ category in India.”
Kickstarting with ‘Abhimanyu Ki Alien Family’ marketing, the campaign will see unique and creative promotions across platforms. From in-cinema advertising to rolling out ads on Connected TVs, the channel will ensure deeper engagement. In addition to this, the channel will also organize screenings and van activations in key metros to create maximum excitement. Pulling out all stops for the launch will be a robust multi-screen and multi-touchpoint marketing plan across the network strength that is sure to draw equal attention from brands as well as kids. While popular influencers will drive interactivity, dance challenges, Nickelodeon will introduce characters along with the show themed games on website, Instagram, JioTV STB & Smartphones. Taking the overall marketing initiative, a step forward, Nickelodeon will partner with various high street F&B brands with exciting combos for kids.
Immerse in the world of aliens with ‘Abhimanyu Ki Alien Family’ starting 24th April 2023 from Monday to Friday at 12noon on Nickelodeon and in the childhood days of young Krishna with ‘Kanha – Morpankh Samrat’ starting end of May on Sonic.