24 March 2023 02:46


MediAvataar's News Desk

MediAvataar's News Desk

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The tournament will be LIVE telecast from 16th to 29th January 2023 on Sony Sports Ten 5 & Sony Sports Ten 2 channels with English commentary and on Sony Sports Ten 3 channels with Hindi commentary 

Sony Sports Network has onboarded Hyundai Ionic 5. and Samsonite as co-presenting sponsors and Panasonic as associate sponsor for Australian Open 2023 ~

Sony Sports Network, the home of tennis in India will kickstart the Grand Slam calendar of 2023 with the Australian Open which will feature the top and rising tennis stars gunning for the coveted title. The Australian Open is the first of the three Grand Slams, followed by Roland Garros and US Open, that will be live telecast on Sony Sports Network in 2023.

The Australian Open will be live telecast from 16th to 29th January 2023 on Sony Sports Ten 5 & Sony Sports Ten 2 channels with English commentary and on Sony Sports Ten 3 channels with Hindi commentary. The Grand Slam will also be available to livestream on SonyLIV.

The tournament will mark the return of Sony Sports Network’s flagship live tennis studio show, ‘Extraaa Serve’. Hosted by Arpit Sharma, Extraaa Serve will feature Olympian, Commonwealth Games Gold Medalist and Former No. 1 India Tennis Player, Somdev Devvarman, former tennis player Gaurav Natekar and Davis Cup player Purav Raja. In addition to this the Hindi commentary for the tournament will be provided Gaurav Natekar, Manish Batavia & Atish Thukral.

Top-seeded players, including the returning Novak Djokovic, Rafael Nadal, Daniil Medvedev, and Stefanos Tsitsipas will all be part of the men’s singles draw. In the women’s singles, World No 1 Iga Świątek will enter the tournament as a favourite but will face stiff competition from the likes of Ons Jabeur, Jessica Pegula and Caroline Garcia who will be strong contenders. Young players like Casper Ruud, Felix Auger-Aliassime, and Holger Rune, among others, will also look to make their mark on the court. However, the cynosure of all eyes will be India’s very own Sania Mirza, who will team up with Anna Danilina in her final appearance at the Australian Open before retiring.

Leading up to the tournament, Sony Sports Network launched the ‘#SlamOfTheGreats’ campaign, which pays homage to the ‘Greats of Tennis in this Era’, such as Roger Federer, Novak Djokovic, Rafael Nadal, Serena Williams, Ashleigh Barty and other tennis legends while also highlighting the rise of a new young crop of tennis stars vying to leave their mark on the tournament in their path for greatness themselves. With the retirement of Federer and Barty, Australian Open 2023 will mark the dawn of a new era and witness the rise of players like Daniil Medvedev, Iga Świątek, Nick Kyrgios, and more.


Rajesh Kaul, Chief Revenue Officer, Distribution and Head – Sports Business, Sony Pictures Networks India:

“Sony Sports Network is the home of tennis in India and the Australian Open is the first of three Grand Slams along with Roland Garros and US Open that will be live telecast through the year on Sony Sports Network. Over the years the Australian Open has consistently been the most watched tennis Grand Slam in India with almost 23 million viewers tuning in to watch our TV coverage of the tournament in 2022. Roland Garros and US Open have also experienced dramatic growth in viewership after moving to Sony Sports Network. We have roped in Hyundai Ionic 5. and Samsonite as co-presenting sponsors and Panasonic as associate sponsor for Australian Open 2023. This is a testament to our coverage of sports properties and positions us the premier destination for tennis viewing In India.

Somdev Devvarman, Olympian & Commonwealth Games Gold Medalist, Former No 1 India Tennis Player:

“Novak’s return to Australian Open has got the tennis fans around the world excited, including here in India. I am looking forward to seeing what's in store because there's plenty of good storylines to follow. While the greats attract the attention they deserve, this year will mark the dawn of a new era with young players like Iga Świątek, Casper Ruud, Daniil Medvedev, Coco Gauff, and Nick Kyrgios coming into focus who will move on to be included in the greats of tennis in the coming years as Grand Slam champions. "

Watch the LIVE coverage of the Australian Open 2023 on Sony Sports Ten 5 (English), Sony Sports Ten 2 (English) & Sony Sports Ten 3 (Hindi) channels.

Thursday, 12 January 2023 00:00

AdClub to host Effie India Awards on 13th Jan

Welcomes META as ‘Presenting Sponsor’, COLORS as ‘Associate Sponsor’, ULTRATECH CEMENT LIMITED as ‘Category Sponsor’, and CRAVING DIGITAL as the ‘Celebration Partner’

The prestigious awards will laud the best of effective marketing communications on Friday, 13th January, 2023

Welcoming the new year with zeal and valor, The Advertising Club (TAC) is all set to ramp up the celebration of the most Prestigious Advertising and Marketing Awards show “EFFIE India Awards 2022”. Recognizing the category game-changers and innovators for the year, the glittering ceremony of EFFIE India Awards 2022 will be held on Friday, 13th January, 2023 at Taj Lands’ End – Seaside Lawn, 6:30 pm onwards.

Since the last 22 years, EFFIEs has grown to become an industry gathering attracting 1500 professionals from the world of Advertising, Marketing, Media, Research, PR, and Communication, making it the third largest EFFIE award in the world. Surpassing all its previous records, this year, EFFIE India Awards has received 986 entries, the highest ever in 22 years, with as many as 53 agencies participating. With 300 marketing professionals and 193 media professionals and planners, EFFIE welcomed 493 jury members to grace the judging process.

Talking about this year’s EFFIE, Partha Sinha, President, The Advertising Club, said, “The Advertising Club is a proud advocate to brands and agencies that create impactful innovations. It has been a long pause and we are excitedly expecting to witness some amazing work receive recognition and appreciation. This year at EFFIE India Awards, we are looking out for meaningful work that reflects effectiveness and efficiency. We are ecstatic and cannot wait to watch the category torchbearers and their work being celebrated at the industry’s most coveted awards event.”

With the newest edition of EFFIE India Awards 2022, presented by META along with COLORS as ‘Associate Sponsor’, ULTRATECH CEMENT LIMITED as ‘Category Sponsor’, and CRAVING DIGITAL as the ‘Celebration Partner’, EFFIE recognizes what has worked at the marketplace and how advertising has contributed towards building a brand. Honouring how well advertising has impacted the success of a brand in the marketplace, EFFIE is the only award that is presented to both the agency as well as the client.

With significant patronage garnered over the years, EFFIE introduces a profound change in the concept of advertising awards. Growing to be recognized as one of the most coveted awards, EFFIE is not just a celebration of the craft of advertising, but a solid acknowledgment of an agency’s power to build brands.

On January 13, a fantastic line-up of policymakers, regulators, senior bankers & financial service executives, fintech, and big-tech companies will dissect key trends and banking industry issues, and set the tone for the future

The Business Today Banking & Economy Summit 2023 returns with an exceptional line-up of policymakers and regulators, top executives from banking and financial services, fintech start-ups, tech corporations, aggregators, card companies, and other key stakeholders. The summit, which will be hosted on January 13 at the St. Regis Hotel (Imperial Hall) in Mumbai, will discuss significant trends and concerns relating to the evolving business and operating environment in the banking and financial services sector.

The agenda for Business Today Banking & Economy Summit 2023 has been meticulously set against the backdrop of the global economy facing extraordinary challenges, such as tremendous unpredictability in demand; an economic slowdown; supply chain disruption; rising inflation; and interest rate hikes. This annual intellectual summit will feature panel discussions and fireside conversations where eminent speakers discuss how, despite these obstacles, the Indian economy is in better form than most other emerging economies and the global economy, but is yet not immune to the global crises' repercussions.

Shri Nitin Gadkari, Minister of Road Transport & Highways will speak on Investing in Infrastructure to Drive Economic Growth, while Dr. Bhagwat Kishanrao Karad, Minister of State, Ministry of Finance, will dwell on the topic Serving the nation – Reinforcing the Backbone of India’s Economy. Shaktikanta Das, Governor, Reserve Bank of India will address delegates on The Economy & Banking: Riding the Storm.

Speaking on the topic Banking on a High: The Big Turnaround & Challenges Ahead will be Amitabh Chaudhry, MD & CEO, Axis Bank. Top bankers and executives who will participate in a much-sought-after discussion on the Banking on the Economy include Soumya Kanti Ghosh, Group Chief Economic Advisor, SBI; D.K. Joshi, Chief Economist, CRISIL; Madan Sabnavis, Chief Economist, Bank of Baroda; and Shubhada Rao, Founder, QuantEco.

The discussion on Banking in the Digital Age will have Rajnish Kumar, Chairman, BharatPe and Former Chairman, SBI, R. Subramaniakumar, MD & CEO, RBL Bank; and Murali Ramakrishnan, MD & CEO, South Indian Bank in attendance.

Discussing Banking & Fintech: A New Partnership, the rise of Fintech, market-based financial intermediation, innovative financial goods, and services will be CSB Bank MD & CEO Pralay Mondal, TamilNad Mercantile Bank MD & CEO S Krishnan, A.K. Purwar, Chairman, IIFL Finance and Former Chairman, SBI; A.P. Hota, Independent Director, Federal Bank and Former MD & CEO, NPCI; Anirban Mukherjee, CEO, PayU; and Sanjay Doshi, Partner, Head – Financial Services Advisory, KPMG in India

The NBFC angle will be deliberated by Ramesh Iyer, Vice-Chairman & Managing Director, Mahindra Finance; Umesh Revankar, CEO & MD, Shriram Transport Finance Company; and Manish Shah, MD & CEO, Godrej Capital.

Green is the flavour of the season, and a panel will deliberate on Sustainable Finance in the Green Economy. The participants are Vineet Rai, Founder and Managing Partner, Aavishkaar Capital; Ankur Khurana, Managing Director, Corporate, Commercial and Institutional Banking, India, Standard Chartered Bank; and Vijay Nirani, MD, MRN Group.

A discussion on the relevance and outlook for small finance banks and payments banks will be taken on by Rajeev Yadav, MD & CEO, Fincare Small Finance Bank; Anubrata Biswas, MD & CEO, Airtel Payments Bank; Rishi Gupta, MD & CEO, Fino Payments Bank; and Sanjay Agarwal, MD & CEO, AU Small Finance Bank

The Chairman of the National Bank for Financing Infrastructure and Development, K.V. Kamath, will discuss the Future of Banking in an Uncertain World. Arundhati Bhattacharya, Chairperson and Chief Executive Officer of Salesforce, will speak on the topic A Lifetime in Banking – Arundhati’s Story.

The opinions of Kaustubh Kulkarni, Senior Country Officer - India & Vice Chairman, Asia Pacific, JP Morgan; Hitendra Dave, CEO, HSBC India; Ashu Khullar, CEO, Citibank India; Sanjiv Chadha, MD & CEO, Bank of Baroda; V. Vaidyanathan, MD & CEO, IDFC First Bank; and Piyush N. Singh, Senior Managing Director, and India Business Lead, Accenture, will be presented through a discussion on Banking on the Competitive Edge.

The Business Today-KPMG Best Banks & Fintech Awards presentation ceremony will wrap up the summit's conclusion. The Business Today Best Banks Awards are the most sought after in the industry because they combine quantitative ranking utilising the most comprehensive set of parameters with qualitative ranking based on bank inputs examined by a super-eminent jury panel. The jury panel was led by K.V. Kamath.

Wednesday, 11 January 2023 00:00

The 2023 PHNX Awards are open for entries

This year’s AdForum PHNX Awards are open for entries – with their usual diverse jury and a compelling new theme: peace.

In 2020, deep in the heart of lockdown, AdForum launched the PHNX Awards. Not so much a competition as a celebration of the resilience of creativity. One that would allow everyone to judge – not just creatives, but planners, executives, clients, PRs, marketers, consultants…in fact everyone who makes up this vibrant industry.

Now in their fourth year, the PHNX Awards have taken flight once more. Entries are open until April 1, with the shortlist published on April 17. An online celebration will take place on May 16.

Once again, the competition is initially FREE TO ENTER. There will be a fee of 180 euros for SHORLISTED ENTRIES ONLY.

The PHNX has always been about friendship and harmony. But this year it’s also about something else: PEACE. Something we all crave, but which seems elusive right now.

So this year’s competition will feature a new prize: Creativity for Peace. Campaigns against hate. Campaigns against prejudice. Campaigns against war. All of these will be considered for the prize. Of course, the most inspiring work in traditional categories will also be rewarded.

Last year almost 1000 creatives, marketers, journalists and consultants judged work from all over the planet. This year’s jury promises to be equally spectacular.

The PHNX Awards are looking for jurors and entrants. To join the celebration, see the links below. And as someone once said, give peace a chance.

More info can be found here :https://www.adforum.com/torch/phnx-2023/about

NYF Health and Ogilvy Health Partner to Launch NYF Health Student Challenge/Internship

NYF Health Awards Releases "Grand Jury Sit Down" interviews with Adam Hessel, Ogilvy Health CCO and Executive Jury President

The New York Festivals Health Awards announced the 2023 NYF Health Awards Grand Jury.

The Health Awards powerhouse jury of respected international healthcare advertising leaders and creatives are representative of 15 countries on 6 continents. The Grand Jury panel is comprised of 100+ creatives who are some of the most innovative minds in healthcare advertising and their extensive industry experience has been recognized for exceptional achievement within the industry. The 2023 jury's high standard of excellence and distinctive viewpoints ensures that entrants work will be evaluated thoughtfully and with the utmost of consideration.

"2023's Health Awards Grand Jury reflects the diverse range of talent prevalent in today's healthcare advertising and marketing space," said Lauren Murray, Associate Executive Director, NYF Health Awards. "I'm thrilled these prominent executives are sharing both their time and industry expertise."

To showcase the 2023 NYF Health Grand Jury, Ogilvy Health New York Chief Creative Officer Adam Hessel met with 6 of 2023's jurors for a "Grand Jury Sit Down" to discuss working in the healthcare space. Within the series of interviews Adam shines a spotlight on the future of healthcare advertising, emerging technological mediums, and solicits advice from the panel on behalf of fellow industry creatives. Panelists include Nicholas Capanear, Executive Craft Director at Eversana Intouch; Mateus Coelho, Associate Creative Director at TBWA\Chiat\Day; Josh Grossberg, Executive Creative Director at McCann Health; Renata Maia, EVP, Group Creative Director at Area 23; Patrick Moos, Executive Creative Director at VMLY&R Health, and Roberto Vilhena, SVP, Creative Director at FCB Health New York. 

NYF and Ogilvy Health have partnered to share an exciting opportunity for the next generation of creatives, a student creative brief competition. For the first NYF Health Student Challenge, entrants will be asked to create a new social campaign for A Walk on Water-a non-profit organization dedicated to honoring athletes with unique needs through surf therapy. Students will be provided a brief and the work will be judged by Adam Hessel, NYF Health Awards Executive Jury President and the NYF Health Executive Jury. The 2023 NYF Health Student Challenge winner will receive a NYF Health Awards trophy and be provided a paid internship at Ogilvy Health New York. For more information and to review the brief, visit Student Categories.

"As a supporting partner, Ogilvy has really stepped up to offer a double win for the student entrants. Adam's idea to supply a brief to showcase student work and offer the winner the opportunity for a paid internship at Ogilvy Health New York truly supports the next generation as they advance into the healthcare advertising industry," said Scott Rose, Executive Director, NYF Health Awards.

"This is a great opportunity to work on a brief for an amazing brand that does an incredible amount of good. Those who create the winning work will be offered the opportunity to intern at one of the best advertising agencies in the world, Ogilvy. My message to all interested students is 'go for it and go big'!"-Adam Hessel, CCO, Ogilvy Health New York

The final deadline to enter the NYF Health Awards is March 3rd, 2023. For more information on the 2023 NYF Health competition and to enter, visit: HERE.

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