24 January 2022 12:52

HEADLINES

Post by MediAvataar's News Desk
- Jan 24, 2022
The show will air on 26th January at 9 pm On the occasion of India’s 73th Republic Day, IN10 Media Network’s flagship channel, EPIC, will salute the armed forces with a new season of Regiment Diaries. After the overwhelming response of the first two seasons, the legacy show’s season 3 will again take its viewers into the regiment ...

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TOP STORIES

Post by MediAvataar's News Desk
- Jan 24, 2022
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FCLTGlobal, a not-for-profit research organization, and the ESG Analytics Lab at the Wharton School at the University of Pennsylvania, published a new study that finds that companies that prioritize a multi-stakeholder approach generate higher returns than those who do not. The study, Walking the Talk: Valuing a Multi-stakeholder Strategy, analyzes the annual reports of over 3,000 global companies (drawn from MSCI’s All Country World Index) to look for ...
Post by Editor
- Jan 08, 2022
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WhatsApp becomes the most used app - As per Axis My India January CSI Survey 53% engage with television for news/latest updates while Facebook (26%) and YouTube (21%) forms the second and third most used apps · Over 10563 people surveyed 71% is from rural India while 29% is from urban India · Overall household spending has increased for 59%, majorly in Northern regions, 3% dip from last month · Highest ‘steady’ spends (33%) in essentials and lowest ...
Post by MediAvataar's News Desk
- Jan 04, 2022
- 0
In this piece, we round-up the key trends and insights our data uncovered in the media, content and agencies world in 2021. Media consumption has changed – what does it look like now? The COVID-19 pandemic has upended the global media industry. Among other things it has shut down cinemas in many countries; caused entertainment giants to invest more heavily in streaming content; created mass layoffs in media and advertising agencies; and accelerated the ...
Post by Editor
- Dec 28, 2021
- 0
Contained Covid-19 cases, the rapid pace of vaccination, upcoming big-ticket movie releases, and strong out-of-the-home consumption trends, combined with positive global news-flow around box office collections, turn us positive on multiplexes. We upgrade PVR and Inox to Buy from Hold with revised Dec’22 TPs of Rs1,880 and Rs535, respectively, based on 13x Dec’23E pre-IND-AS EBITDA. However, our preference lies with the latter due to its relatively lower ...
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NYF Debuts Creative Ambassador Program and Taps TBWA\Chiat\Day’s Dotun Bello as First Ambassador New York Festivals International Advertising Awards® has announced the 2022 Grand Jury. NYF’s global Grand Jury is comprised of ground-breaking industry creatives from 56 countries. The 2022 jury panel includes chief creative officers, executive creative directors, art directors, copywriters, executive producers, social media, and public relations pros who all review entries and play a pivotal role in selecting the World’s Best Advertising®. “New York Festivals is honored to have these respected creatives share their industry experience on the 2022 Grand Jury,” said Lauren Murray, Associate Executive Director, New York Festivals. With more than 300+ industry innovators on board to
The 2022 New York Festivals® competition announced the appointment of two prominent global industry leaders to the TV & Film Awards Advisory Board, Ellen Windemuth, CEO, WaterBear Network and Walter Fernandez, Editor-in-Chief and Chief Sustainability Officer, Mediacorp Singapore. The 16-member Advisory Board panel of world-renowned executives is an international brain trust of some of the most innovative storytellers, content creators and industry executives whose experience and expertise provide a futurist’s view of the evolving television and film industry to NYF’s TV & Film Awards. Ms. Ellen Windemuth is the CEO of WaterBear Network,she oversees the strategy and direction of the new free streaming platform dedicated to the future of our planet. Ellen executive produced My
Havas Media Group India has announced the elevation of Uday Mohan to the role of President & Chief Client Officer, effective immediately. This is aligned with Havas Group India's vision of building strong leadership across each of its agencies. Uday Mohan will continue to report into Mohit Joshi, CEO, Havas Media Group India. The elevation comes on the heels of Uday’s rich, long stint of 14 years with Havas Media Group India, during which he has consolidated his role as an effective leader and a strong partner to several clients. Over the last few years, Uday drove innovation, transformation, and meaningful media strategy for clients, during extremely volatile market conditions. It led Havas Media Group India to garner strong growth, increase market share, win prominent clients
David Justus of AKQA is the Future Now Executive Jury President and Sasco Digital Assets Signs on as Sponsor New York Festivals International Advertising Awards debuts for 2022 “The Future Now”, a new category group launched to shine the spotlight on creative work that uses technology to provide an innovative approach that leads to a more engaged consumer experience. New categories within this future reaching group include Generative Creative, Altered Reality, Decentralized Tech, Best Innovation, and Crypto Product & Service Advertising. To view the complete category roster visit: HERE “The pandemic accelerated a deep dive, mainstream awareness into the world of “bits” opening up new “real estate” for culture and business to capture or be captured by. This category group is
Havas Group India has appointed Sumeer Mathur as National Planning Head & Managing Partner, Havas Worldwide India - the creative agency of the group with immediate effect. Sumeer will be partnering Manas Lahiri, Managing Director and Ravinder Siwach, ED & NCD of Havas Worldwide (Creative) to scale up the agency further, collaborate with key clients including Reckitt, Citroën, Dabur, Suzuki, William Grant, Tata and Harman (JBL) among many others, and drive the strategic planning vision and expertise at Havas Creative India. Sumeer will be based out of the Gurgaon office and report to Rana Barua, Group CEO, Havas Group India. Sumeer will also collaborate closely with Arindam Sengupta, Chief Client Officer of Havas Worldwide and Head, Group Integration; and with Prashant
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