Publicis Sapient, the digital transformation hub of Publicis Groupe, has announced two more senior hires to its growing Experience team - Karin Giefer and Quinnton Harris. The newly inaugurated global Experience team blends data, machine learning, and creativity to craft customer-centric experiences that deliver utmost value to both clients, and ultimately, their customers. The team will work closely with Chief Experience Officer, John Maeda, to further transform and integrate Publicis Sapient’s data, machine learning, and creative capabilities to best serve clients in their digital transformation efforts. Karin Giefer has been appointed as Senior Vice President (SVP), Experience and will work closely with John to operationalize Publicis Sapient’s LEAD experience system, which aims

In his new role, Reghunath will continue to report into Sidharth Rao… Dentsu Webchutney, the creatively-led digital agency from the house of Dentsu Aegis Network (DAN), has named Gautam Reghunath as its new chief executive officer (CEO). The news comes soon after DAN India announced the elevation of Sidharth Rao as chairman, Happy mcgarrybowen (HMB) India and chairman, Dentsu Webchutney – last week. Prior to this, Reghunath was executive vice president (EVP) and Branch Head for Dentsu Webchutney, Bangalore. In his new role, Reghunath will continue to report into Sidharth Rao and will now lead the agency, nationwide. Commenting on Reghunath’s appointment, Rao said, “Gautam’s remarkable and much-deserved rise from within the ranks of Dentsu Webchutney is one of my favourite stories

New York Festivals® Advertising Awards announced the first 20 members of the elite 2020 NYF Executive Jury. This is the 10th consecutive year that NYF will host some of the world’s most awarded creative leaders to judge entries submitted into New York Festivals Advertising Awards. These respected Chief Creative Officers and Executive Creative Directors from the world’s most prominent advertising agencies will gather for four days of passionate and focused deliberations taking place in New York City March 31st – April 3rd to select the World’s Best Advertising®. The 2020 Executive Jury will review the shortlisted entries selected by the online NYF Grand Jury. “For 10 years NYF has brought together an elite jury of global creatives with a reputation for innovation. We are beyond

EFFIE Awards India 2020 raises a toast to best-in-class brands & campaign stories The Advertising Club India hosted the latest edition of the coveted “EFFIE AWARDS INDIA 2020” presented by COLORS. Announced at a celebratory event at Taj Lands’ End, Mumbai, the awards that have become a benchmark of effectiveness and breakthrough brand and media strategies saw the entire media and advertising fraternity be a part of the event. Hindustan Unilever Limited & Star India Pvt Ltd were adjudged joint winners as EFFIE Client of the Year, while McCann Worldgroup India & Ogilvy Group were named EFFIE India Agency of the Year. The coveted Grand EFFIE was won by the EightyTwo Point Five Communications Pvt. Ltd. for the Bisleri Packaged Drinking Water – “Samajhdar Jante hai”. Speaking