Mr. Partho Das Gupta elected as President – The Advertising Club The Advertising Club, the apex industry body that drives the category’s growth agenda today elected its Managing Committee for the current fiscal i.e. FY 2019-20 at the 65th Annual General Meeting. The new committee will be helmed by the leading industry thought leader and media industry stalwart Mr. Partho Das Gupta who has been elected as President– The Advertising Club. Under his able leadership, the newly elected committee is reposed with the responsibility of facilitating learning and development in the category and ensuring that the India Advertising industry continues to align to global best practices, innovate and garner global recognition. Commenting on his appointment, said Mr. Dasgupta said, “It is an honor to

The IPG Agency will lead 360-degree communication for the brand Reliance Smart today announced that it has awarded its creative mandate to FCB Ulka, following a multi-agency pitch. FCB Ulka will lead the creative mandate for Reliance Smart powered with 360-degree communication strategies across platforms as the brand charts its course for the next phase of growth. Reliance Smart, in an attempt to make themselves synonymous to every Indian consumer promises superstores serving the needs of today’s smart and value seeking customers. Reliance Smart offers an un-paralleled shopping experience for the at its stores across the country by offering fresh produce, bakery, dairy products, home and personal care products, general merchandise all at fabulous round the year discounts.

A Prime Mover in GREY's Dynamic International Growth Michael Houston, Worldwide CEO of GREY group, today announced the appointment of Nirvik Singh as Chief Operating Officer (COO) of Grey Group, a new global position. A thirty-year veteran of GREY group and having started his career in GREY India, Nirvik Singh has served as Chairman and CEO of Grey Group Asia Pacific, Middle East and Africa since 2016, a post he will retain, headquartered in Singapore. As COO, Singh will lead the development of Grey's borderless integrated marketing model; identify acquisition targets and new capabilities to enhance the agency's best-in-class offering and build its future-facing digital, social, shopper marketing and design practices. "For three decades, Nirvik has been a prime mover in Grey's

Recognized as a symbol of sisterhood, the highly anticipated annual campaign will run with the endeavor to make inclusive sindoor khela celebrations a part of tradition  Two years ago, The Times of India in a historical initiative reinterpreted a 400-year-old tradition with the award-winning campaign #NoConditionsApply – Sindoor Khela. Conceptualized to promote gender equity, the campaign calls attention to the issue of inclusion of women in celebrations and combats the discrimination that they face in terms of their caste, creed, marital status, sexual orientation etc. The campaign became India’s most awarded campaign of 2018 winning accolades Indian and International platforms. In its 3rd year, #NoConditionsApply – Sindoor Khela initiative aims to reach the corners of the nation and